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Электронный каталог: Buckland, W. - Inventuring : why big companies must think small
Buckland, W. - Inventuring : why big companies must think small
Книга
Автор: Buckland, W.
Inventuring : why big companies must think small
Серия: Professional
Издательство: McGraw-Hill, 2003 г.
ISBN 0-07-710379-3
Автор: Buckland, W.
Inventuring : why big companies must think small
Серия: Professional
Издательство: McGraw-Hill, 2003 г.
ISBN 0-07-710379-3
Книга
334 B92
Buckland, W.
Inventuring : why big companies must think small / W. Buckland, A. Hatcher, J. Birkinshaw . – London : McGraw-Hill, 2003 . – 268 p. – (Professional) . – На англ. яз. - ISBN 0-07-710379-3 .
Business creation — the process of identifying, nurturing, and leveraging new ideas into businesses — is a key factor in business growth. That capability, however, is difficult to manage and sustain. Inventuring combines impressive academic rigor with the authors' extensive hands-on experience to give decision makers the tools they need to make effective business-creation strategies a central part of their organizations' everyday core operations. Detailed case studies help provide a framework for consistently turning unformed ideas into commercially viable enterprises.
334.722
General = Business. Entrepreneurship.
Коллекции = Открытая научная библиотека
334 B92
Buckland, W.
Inventuring : why big companies must think small / W. Buckland, A. Hatcher, J. Birkinshaw . – London : McGraw-Hill, 2003 . – 268 p. – (Professional) . – На англ. яз. - ISBN 0-07-710379-3 .
Business creation — the process of identifying, nurturing, and leveraging new ideas into businesses — is a key factor in business growth. That capability, however, is difficult to manage and sustain. Inventuring combines impressive academic rigor with the authors' extensive hands-on experience to give decision makers the tools they need to make effective business-creation strategies a central part of their organizations' everyday core operations. Detailed case studies help provide a framework for consistently turning unformed ideas into commercially viable enterprises.
334.722
General = Business. Entrepreneurship.
Коллекции = Открытая научная библиотека
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